First time attending a press pass? Attending a press pass as someone inexperienced in printing processes can be a daunting task. This quick guide will help explain and simplify the process, from the context of flexographic printing for bespoke e-commerce packaging — though the tips apply across all kinds of press passes, regardless of industry.
A press pass is your opportunity to ensure the final product aligns with the approved design proofs. This guide will help you navigate the process effectively, from preparation through to execution.
Essential read: Click here for our guide on the basics of Flexographic, Lithographic or Digital printing technology.
Flexographic printing, a method ideal for corrugated bespoke e-commerce packaging, involves using stereos (also known as flexo printing plates) for colour application. When overseeing a press pass, it’s crucial to focus on aspects like stereo adjustments, colour accuracy, and the overall print quality.
As a non-printer operator, follow this checklist to maximise the effectiveness of your press pass:
A press pass in flexographic printing is a crucial step in ensuring the quality of bespoke e-commerce packaging.
By preparing properly and focusing on key aspects of the printing process, you can ensure the final product meets your standards and reflects the quality of your brand.
At The Packaging Club, we understand that every press pass is a journey toward perfecting your packaging. Our bespoke services are designed not just to meet, but exceed your expectations — with a focus on accuracy, quality, and representation of your brand identity.
Why Choose The Packaging Club for Your Bespoke Packaging Needs?
Ready to transform your e-commerce packaging into an impactful brand statement? Visit The Packaging Club's Bespoke Packaging Services and partner with us to make your next press pass a resounding success.
