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What is Peel and Seal E-commerce Packaging?

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recyclable Peel and seal release paper with strong glue adhesive and paper based tear strip for opening

In the dynamic world of e-commerce, packaging plays an integral role in ensuring that products reach customers safely, while also providing an opportunity to enhance the brand experience.

One of the key components of e-commerce packaging is the 'Peel and Seal' mechanism, a simple yet effective method of securing packages. This glossary entry will delve into the depths of Peel and Seal packaging, exploring its definition, uses, benefits, and more.

Understanding the terminology used in e-commerce packaging can be a daunting task, especially with the constant evolution and innovation in the field. However, getting to grips with these terms can significantly enhance your ability to make informed decisions about your packaging needs. So, let's embark on this journey of understanding Peel and Seal packaging.

Definition of Peel and Seal Packaging

Peel and Seal packaging, as the name suggests, is a type of packaging that utilises a strip of adhesive that can be exposed by peeling off a protective layer. Once the protective layer is removed, the package can be sealed by applying pressure to the adhesive strip, creating a secure bond that protects the contents of the package.

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This type of packaging is commonly used in e-commerce due to its ease of use, security, and versatility. It can be used for a wide range of products, from clothing and books to electronics and cosmetics. The Peel and Seal mechanism is often found in mailing bags, envelopes, and boxes.

Components of Peel and Seal Packaging

Close up of hot melt glue and peel and seal release paper being peeled back by a hand. Glue strip is on the top edge of a corrugated book wrap

The Peel and Seal packaging mechanism consists of two main components: the adhesive strip and the protective layer. The adhesive strip is typically made from a pressure-sensitive adhesive such as hotmelt glue, that forms a strong bond when pressure is applied. This adhesive is designed to withstand a range of temperatures and conditions, ensuring that the package remains secure during transit.

True Seal double peel and seal, ultra fast and reliable box sealing
Sure Seal one touch instant stick - works in cold environments

The protective layer, on the other hand, is a strip of material that covers the adhesive until it is ready to be used. This layer is designed to be easily peeled off, revealing the adhesive underneath. The protective layer also prevents the adhesive from sticking to other surfaces before it is needed, preserving its effectiveness.

Uses of Peel and Seal Packaging in E-commerce

Peel and Seal packaging is widely used in the e-commerce industry due to its numerous benefits. It provides a secure and reliable method of sealing packages, ensuring that products reach customers in the same condition they left the warehouse. This is particularly important in e-commerce, where packages often have to travel long distances and go through multiple stages of handling before they reach the customer.

peel and seal packaging saves you money

Another major use of Peel and Seal packaging in e-commerce is in the realm of returns. Many e-commerce businesses use Peel and Seal packaging to facilitate easy returns for customers. By including a second Peel and Seal strip on the package, customers can easily reseal the package for return if needed, enhancing the customer experience and streamlining the returns process.

Types of Products Packaged with Peel and Seal

Peel and Seal packaging can be used for a wide range of products in e-commerce. It is commonly used for clothing, as it provides a secure yet flexible packaging solution that can accommodate different sizes and shapes of clothing items. The Peel and Seal mechanism also helps to keep the clothing clean and protected during transit.

Other types of products that are often packaged with Peel and Seal include books, electronics, cosmetics, and homewares. The versatility and security of Peel and Seal packaging make it a suitable choice for many different types of products, providing a reliable and efficient packaging solution for e-commerce businesses.

Benefits of Peel and Seal Packaging

There are numerous benefits to using Peel and Seal packaging in e-commerce. One of the main benefits is the security it provides. The adhesive used in Peel and Seal packaging forms a strong bond that is resistant to tampering, ensuring that the contents of the package are protected during transit.

Another major benefit of Peel and Seal packaging is its ease of use. The process of peeling off the protective layer and sealing the package is simple and straightforward, making it easy for warehouse staff to package products quickly and efficiently. This can significantly improve the efficiency of the packaging process, saving time and reducing costs by reducing or removing the need for packing tape.

Environmental Impact of Peel and Seal Packaging

As with all types of packaging, it's important to consider the environmental impact of Peel and Seal packaging. Many types of Peel and Seal packaging are made from recyclable materials, making them a more sustainable choice compared to other types of packaging.

Many e-commerce businesses are making efforts to reduce the environmental impact of their packaging. This includes using recyclable materials for Peel and Seal packaging, as well as exploring other sustainable packaging options.


In conclusion, Peel and Seal packaging is a versatile and efficient packaging solution that is widely used in the e-commerce industry. Its ease of use, security, and versatility make it a popular choice for many different types of products, from clothing and books to electronics and cosmetics.

While it's important to consider the environmental impact of Peel and Seal packaging, many e-commerce businesses are making efforts to reduce this impact by using recyclable materials and exploring other sustainable packaging options. By understanding the terminology and benefits of Peel and Seal packaging, you can make more informed decisions about your e-commerce packaging needs.

Ready to take your e-commerce packaging to the next level? The Packaging Club specialises in creating bespoke packaging solutions that not only protect your products but also elevate your brand. With our expertise in custom printed packaging, we can help you design an unboxing experience that truly reflects your brand's identity. Our partnership with the UK's largest packaging manufacturers ensures you get unparalleled print quality, whether it's through 8 colour flexographic printing for high-volume needs, premium lithographic printing for a luxurious finish, or digital printing for short runs and special campaigns.

At The Packaging Club, we understand the importance of efficiency and cost-effectiveness. That's why we offer high-speed gluing processes and work with manufacturers who can handle print, cut, and glue in-line, saving you money on both packaging consolidation and labour. And when it comes to making a statement, our special finishing options like metallic foil, UV varnish, and embossing are at your disposal to create a truly unique packaging experience.

We're also committed to sustainability, offering packaging made from materials sourced from certified sustainable forests and using plant-based inks. Our bespoke packaging solutions are proudly made in the UK, and we're dedicated to helping you exceed your CSR sustainability goals. Elevate your e-commerce packaging with The Packaging Club. Learn more about bespoke packaging and how we can tailor it to your exact specifications.

This article was written by...

Nathan Calvert

Nathan is Head of Digital at The Packaging Club. He has worked in the packaging sector for over 15 years across food, consumer electronics, FMCG ecommerce and more, both directly in-house or as a freelance consultant.

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